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Hanne Wibholm Hansen

Zinzino Independent Partner

Welcome! I'm your independent consultant, here to guide you on your health journey. Let me know what you need!

Milestones in our history

2024

We acquired assets from the Luxembourg-based nutrition company Xelliss and the Cypriot olive oil producer, Cleanthi. Our holistic approach to overall health and wellness was further solidified with the launch of Collagen Boozt, advanced skin nutrition. Our customer base now spans more than 44 countries across four continents.

2023

Our product and health test portfolio continued to grow, setting a new standard for personal health. We reached a historic milestone with one million blood tests performed, strengthening our mission to empower people with concrete health insights. Our independently managed database of dried blood spot samples is now the largest in the world, forming the foundation of our test-based nutrition strategy.

2022

Our global expansion continued, with new products added to our test-based nutrition portfolio, setting us on the path to reaching one million customers by 2025.

2021

We launched our global webshop and entered new markets in Asia, expanding our reach to 99 markets worldwide. We also achieved a major milestone with a turnover of SEK 1.3 billion.

2020

We continued growing our global presence, celebrating 15 years of exceptional sales growth. Zinzino is well on its way to becoming a world-leading direct sales company in personalized nutrition and preventative health.

2018 - 19

These years marked a period of new market launches, faster deliveries, and a global webshop. Zinzino opened a new warehouse in Central Europe and expanded sales globally.

2016

We reached 100,000 returning customers, with Partners worldwide building their businesses with exclusive rights to promote our scientifically proven, test-based nutrition, validated by objective blood spot testing.

2015

The product portfolio continued to expand, now including coffee, nutritional supplements, skincare, and wellness products. Zinzino began broadening its reach across Europe, opening offices in Riga and Florida.

2014

Zinzino completed its transition into a full-fledged nutrition company with a strategic investment in Faun Pharma, an independent Norwegian contract manufacturer of nutritional supplements. December marked another milestone as Zinzino was approved for listing on Nasdaq First North, ringing the famous bell at the New York Stock Exchange.

2012

Hilde and Ørjan entered the health and wellness movement by partnering with BioActive Foods, a Norwegian research and development company addressing Omega-3 deficiency with a proprietary, synergistic formula. BalanceOil was born, elevating Omega supplements to a new standard, while the BalanceTest provided indisputable, third-party proof that the product met real, documented needs.

2005

Ørjan and Hilde launched their business as the exclusive Northern European sales agents for the Belgian/French coffee house Rombouts. Norway and Sweden were the first countries to open for sales, with the rest of Scandinavia soon following.